Business Advisor

Market Analyses

  • Qualitative and quantitative marketing
    analyses.
  • Sales/Marketing

  • Marketing and business-plan drawing-up
    and implementation.
  • Corporate strategy and organization review.
  • Advertising and Promotion

  • Creation of promotional leaflets and POS materials.
  • Corporate image management and
    development
  • Development of merchandising programmes, trade events, and end-user events.
  • Sales Team

  • Agents’ recruitment
  • Sales-force network coordination.

Business Partners

    Support

  • Corporate start-up organization and
    coordination, new product releases.
  • Projects aimed at new releases for
    existing businesses.
  • Sales-force training activities.
  • Sharing

  • Participation into business-venture
    projects as partners.
  • Possible use of the SmartGarden
    sales network.
  • Distribution Partnership

  • Distribution of products on the reference
    markets on a national level by means
    of the SmartGarden organization.

SmartGarden’s Know-How

    Knowledge

  • Key market players.
  • Reference market data.
  • Legislative issues in force.
  • Two-channel trading structures
    (non-food/food).
  • Competence

  • Business plans/Marketing plans.
  • Promotional, advertising, and
    trade-marketing activities.
  • Technical issues about
    home&garden products.
  • Experience

  • Corporate start-ups.
  • Sales network management.
  • Technical and commercial development
    of home&garden products.
  • SmartGarden Management’s multi-year
    experience in international companies.
Business Model

Key Issues

    Sales Development

  • Establishment of a professional and
    efficient sales team.
  • Development of strong relations with
    customers.
  • Investment Optimisation

  • Fixed costs reduction/management.
  • Cooperation with a professional
    organization featuring high-quality
    market competence and knowledge.
  • Guaranteed profitability on short-term
    investments.
  • Brand-Value Enhancement

  • Enhanced business development speed.
  • Market needs understanding and
    forecasting of new trends.
  • Business Development

  • Enhanced business development speed.
  • Guaranteed profitability.

Business Model

SmartGarden supports companies in
developing and optimising all of their
trading activities.

Ups

    Risk Reduction

  • Investment optimisation.
  • Efficiency and savings in terms
    of operational resources.
  • Outcome sharing.
  • Development Time Reduction

  • Speed and flexibility in developing
    business.
  • Integration of multidisciplinary
    experience.
  • Complexity Reduction

  • One single trading and marketing
    partner.